Go For The Gold With Gold-Infused Skincare

All that glitters is not gold—but in the case of gold-infused skincare, it sure can bring a glow. Safeguarding skin from free radical damage, reducing inflammation and minimizing the appearance of fine lines and wrinkles are just a few of the precious metal’s perks. “Gold can improve skin’s firmness and elasticity, making it more toned,” says Terese Linke, Director of Education at Amala. “Gold also increases collagen production and slows down the loss of collagen to give a more plump, youthful look while brightening your complexion for that lit from within glow. Gold is essential for us to achieve the radiant, firm and rejuvenated skin we all desire.”

That explains why gold is making an appearance throughout the skincare aisle, from masks to moisturizers to serums and much more. There are two types of gold commonly used in skincare products: 24K and 23K. “Since pure 24 karat gold does not contain any additional components (like copper or silver), the thin leaves are very soft and almost sticky,” Linke says. “Twenty-four karat gold is usually only used in eye pads, lip masks, face masks as well as the body treatments.”

To get the most out of your gold-infused skincare, it’s largely up to the rest of the ingredients in the formulation. “It can really depend on the product—the type and amount of gold that is used, what other ingredients are being used with it (such as retinols, etc.) and the results you are looking to achieve,” Linke says. “Therefore, one should follow the skincare brand’s directions for best practice and for best results.”

La Prairie Pure Gold Radiance Nocturnal Balm 

La Prairie Pure Gold Radiance Nocturnal Balm
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The latest addition to La Prairie’s Pure Gold is a luxurious pre-bedtime ritual that delivers smoother, firmer, hydrated skin with a more even texture and increased volume. Spotlighting the Pure Gold Diffusion System, a blend of four active ingredients, it includes gold particles of an average size of 60 microns to deliver an instant glow, as well as spherical submicron particles of pure gold with a replenishing peptide and a polyphenol attached to the gold particles’ surface. The refillable container comes with a cooling marble massage tool to stimulate microcirculation and lymphatic flow. $975, laprairie.com